Google Merchant Center
Google Merchant Center is a tool which helps you to upload your product listings for use with Google Shopping, Google Product Ads, and Google Commerce Search.
So, if someone searches for a product on Google Shopping: http://www.google.co.uk/shopping, items listed here, will have been uploaded to Google Merchant Center.
Please note that in order to advertise your products on Google Shopping, you will need to book Product Listing Ads with Google. This a paid for service powered by Google Adwords where you will pay per click when advertising your products on Google Shopping.
Getting Started
In order to use Google Merchant Center you must first sign up for an account with Google. If you already have an account with Google (like Gmail), visit google.com/merchants and sign in to get started.
If you do not already have a Google account, visit google.com/merchants and click "Create an account now". You will be prompted to enter a sign in email and password, as well as the following information, to create a Google Merchant Center account.
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